Head of Product Creative

div class= content-intro p Ready to do the most impactful work of your career? At a href= https://www.coinbase.com/?utm_campaign=mt_o_m_w_m_m__coi_0_jd-onchain utm_source=coinbase Coinbase /a , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for good enough, you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” a href= https://www.coinbase.com/careers learn more about working at Coinbase /a . /p /div p br As Head of Product Creative, you'll lead a multidisciplinary team of visual, motion, and illustration designers within the strong a href= https://www.coinbase.com/careers/product-groups target= _blank Consumer Business /a /strong Design organization. This team ensures that Coinbase's brand storytelling and visual language carry seamlessly from the first marketing touchpoint into the deepest in-app experience. You'll own creative continuity across product surfaces, partnering with Product Design, Engineering, and Marketing to ship work that delights millions of customers. /p

p br strong What you'll do: /strong /p

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li Own the creative direction and visual identity of the Coinbase consumer product, setting the north star for how brand comes to life inside the app experience /li

li Lead high-impact product launch campaigns from in-app onboarding flows to GTM feature moments, ensuring a unified story from social post to product screen /li

li Drive emotional connection across core product surfaces by partnering with Product Designers on UI evolutions, motion systems, and illustration /li

li Shape and evolve the Coinbase design language, including icons, color systems, and UI components, in collaboration with Brand Creative and Product Design /li

li Build and mentor a team of visual, motion, and illustration designers, raising the quality bar through critique, shared standards, and a clear creative vision /li

li Partner cross-functionally with Engineers, Product Managers, and Marketers to move quickly without sacrificing craft /li

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p strong Required Skills and Experience: /strong /p

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li 7+ years leading product-focused creative work (visual design, motion, illustration) with a portfolio demonstrating shipped, high-impact product experiences /li

li Mastery of typography, layout, color theory, and composition evidenced by a body of shipped consumer product work /li

li Track record of presenting creative strategy to senior leadership and securing alignment across Product, Engineering, and Marketing stakeholders /li

li Experience managing or mentoring senior designers and building scalable design team rituals (critiques, reviews, shared systems) in a remote-first environment /li

li Proven ability to lead cross-functional creative initiatives from concept to adoption, working autonomously in ambiguous environments /li

li Fluency in Figma and the Adobe Creative Suite with proficiency in prototyping tools /li

li Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality. /li

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div id= fortidlp-input-element-parent /div div class= content-pay-transparency div class= pay-input div class= description p strong Pay Transparency Notice: /strong strong em /em /strong Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)). /p

p /p /div div class= title Annual base salary range (excluding equity and bonus): /div div class= pay-range span $243,865 /span span class= divider /span span $286,900 USD /span /div /div /div div class= content-conclusion ul

li style= font-style: italic; font-size: 8pt; strong em Application Limit: /em /strong Candidates may submit a maximum of 3 applications within a 6-month period. /li

li style= font-style: italic; font-size: 8pt; span style= font-size: 8pt; em strong Equal Opportunity Employer: /strong Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws. /em /span /li

li style= font-style: italic; font-size: 8pt; span style= font-size: 8pt; em strong US Applicants: /strong View a href= https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/eppac.pdf Employee Rights /a , a href= https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf Know Your Rights /a , and a href= https://static-assets.coinbase.com/e-verify.pdf E-Verify /a Notice of Participation. /em /span /li

li style= font-style: italic; font-size: 8pt; span style= font-size: 8pt; em strong Accommodations: /strong If you are an individual with a disability who needs a reasonable accommodation, email us your request and contact info at accommodations[at]coinbase.com. Need screen reading technology? a href= https://chromewebstore.google.com/detail/screen-reader/kgejglhpjiefppelpmljglcjbhoiplfn Click here /a to download a free compatible screen reader and view the a href= http://www.chromevox.com/tutorial/ strong /strong tutorial /a . /em /span /li

li style= font-style: italic; font-size: 8pt; span style= font-size: 8pt; em strong Data Privacy Arbitration: /strong By submitting your application, you agree to our a href= https://www.coinbase.com/legal/applicant_privacy_notice Candidate Privacy Notice /a . US applicants: By submitting your application, you agree to a href= https://www.coinbase.com/legal/application-arbitration-agreement Arbitration of Disputes /a . br /em /span /li

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