Senior Product Marketing Manager
StackBlitz · Remote
You apply on StackBlitz's own site — MulaJob never submits anything for you without your say-so.
h4 data-start= 233 data-end= 248 🚀 About Us /h4
p data-start= 250 data-end= 267 We’re Bolt.new by StackBlitz! /p
p data-start= 269 data-end= 558 We’re the team that brought you WebContainers, the first-of-its-kind technology that made it possible to run Node.js right inside your browser. That breakthrough kicked off our journey in 2019, and it’s what powers the blazing-fast online IDE used by over 1 million developers every month. /p
p data-start= 560 data-end= 1013 But we didn’t stop there. We doubled down on everything we learned and built a class= href= https://bolt.new target= _new data-start= 637 data-end= 669 strong data-start= 638 data-end= 650 Bolt.new /strong /a — the fastest way to go from idea to production without writing traditional code. It’s a next-gen, AI-powered app builder that helps you create, edit, and deploy full-stack web and mobile apps instantly, right in your browser. No installs. No setup. Just smart automation and instant dev environments that let you move at the speed of thought. /p
p data-start= 1015 data-end= 1161 We’re a fully remote team, globally distributed, deeply collaborative, and seriously passionate about building the future of software development. /p
p data-start= 1163 data-end= 1342 This is your chance to join a small team with a big vision. If you love shipping fast, solving real problems, and pushing the boundaries of what’s possible, we’d love to meet you. /p
h4 data-start= 1349 data-end= 1377 ✨ About This Opportunity /h4
p data-start= 1379 data-end= 1538 Bolt.new is the fastest-growing AI app builder in the world – and the competitive landscape is moving fast. Lovable, Replit, v0, Cursor, and a wave of new entrants are all fighting for the same audience. We need a Senior PMM who can own our positioning, sharpen our narrative, and make sure every product launch lands. You’ll be the connective tissue between Product, Engineering, Sales, and Marketing – turning what we build into stories that win customers. This is a high-autonomy role where you’ll define how the market sees Bolt. /p
h4 data-start= 1545 data-end= 1567 🛠️ How You'll Contribute /h4
ul data-start= 1569 data-end= 1656
li Own product positioning and messaging across Bolt.new, Bolt Cloud, and WebContainer API – making sure we’re differentiated against Lovable, Replit, v0, and Cursor in every touchpoint /li
li Lead product launches end-to-end using our tiered launch framework (Tier 1/2/3) – from feature briefing with engineering through launch day execution and post-launch measurement /li
li Build and maintain a competitive intelligence program – track what competitors are shipping, how they’re positioning, and where we can win /li
li Develop sales enablement materials for the enterprise motion – battle cards, one-pagers, case studies, demo scripts /li
li Own pricing and packaging strategy alongside Growth – how we structure free, pro, and teams plans to maximize conversion and expansion /li
li Partner with the Content and Social teams to translate product narratives into content across blog, social, email, and landing pages /li
li Drive customer marketing – turn power users and enterprise customers into case studies, references, and advocates /li
li Build the product launch tracking system we currently lack – a shared pipeline with Product/Engineering so nothing ships without marketing support /li
li Define and track PMM metrics – launch impact on signups/upgrades, competitive win rates, sales cycle influence /li
/ul
h4 data-start= 1663 data-end= 1706 💡 Qualifications /h4
ul
li 5+ years in product marketing, with at least 2 years at a B2B SaaS or developer tools company /li
li You’ve owned product launches from strategy through execution and can show measurable impact /li
li Strong competitive instincts – you know how to position against well-funded competitors and win deals on narrative /li
li Experience building sales enablement that sales teams actually use /li
li You can write – crisp positioning docs, compelling launch copy, clear internal briefs /li
li Comfortable working directly with engineers and PMs to extract the “so what” from technical features /li
li Experience with pricing and packaging decisions (even if you weren’t the sole owner) /li
/ul
h4 data-start= 1850 data-end= 1873 🎯 Bonus Points /h4
ul data-start= 1875 data-end= 1967
li Experience at a PLG company where you had to market to both self-serve users and enterprise buyers simultaneously /li
li You’ve worked in AI, developer tools, no-code/low-code, or the “vibe coding” space /li
li You’ve built a competitive intelligence program from scratch /li
li Experience marketing a platform product (not just a single feature or SKU) /li
li You’ve worked at a company during a hyper-growth phase /li
li You’ve managed or mentored junior PMMs /li
li You actually use Bolt.new or similar AI builders /li
/ul
h4 data-start= 1974 data-end= 1992 📌 A Few Notes /h4
ul data-start= 1994 data-end= 2199
li data-start= 1994 data-end= 2043
p data-start= 1996 data-end= 2043 You do strong data-start= 2003 data-end= 2010 not /strong need a college degree to apply /p
/li
li data-start= 2044 data-end= 2134
p data-start= 2046 data-end= 2134 You do strong data-start= 2053 data-end= 2060 not /strong need to be located in the U.S. — we’re remote-friendly /p
/li
li data-start= 2044 data-end= 2134
p data-start= 2046 data-end= 2134 You do strong data-start= 2144 data-end= 2151 not /strong need to meet every qualification listed above br br /p
/li
/ul