AI Transformation Owner, CRO
GitLab · Remote, United States
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div class= content-intro p GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. /p
p The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. a href= https://www.youtube.com/watch?v=OuZIb5zszQI Co-create the future with us /a as we build technology that transforms how the world develops software. /p
p * em Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. /em /p /div h4 strong An overview of this role /strong /h4
p The AI Transformation Owner drives the end-to-end AI agenda for the field organization, translating emerging AI capabilities into concrete enablement roadmaps, field use cases, and org-level strategy. You will partner closely with product and engineering teams to pilot and scale AI solutions, own the operational transformation plan needed to embed AI into day-to-day field workflows, and establish the governance framework that keeps AI adoption safe, compliant, and aligned with company standards. This is a hands-on role for someone who can move from strategy to execution without heavy oversight. /p
p This role reports to the Vice President, Enablement AI. /p
p strong What You’ll Do /strong /p
ul
li strong AI Enablement Roadmap: /strong Own and continuously evolve the roadmap for AI-driven enablement initiatives, prioritizing based on field impact, feasibility, and alignment with broader Enterprise AI team and strategy.. /li
li strong AI Field Use Cases: /strong Identify, scope, and execute on high-value AI use cases for the field (e.g., deal support, prospecting, content generation, guided selling, skills, change management), working with stakeholders to define success criteria and measure impact. /li
li strong AI Field Champions: /strong build relationships with champions in the field organization to activate power-usage and drive peer-led adoption; track this adoption (e.g., usage, proficiency, behavior change) with our AI Ops Specialist and Enablement Analyst. /li
/ul
ul
li strong Ops Transformation Plan: /strong Design and drive the operational plan that turns AI pilots into scaled, repeatable processes, coordinating across enablement, ops, and technical teams to remove execution bottlenecks. /li
li strong AI Governance: /strong Influence and lead governance standards for AI tool adoption in the field, including data usage, risk review, tool vetting, and alignment with company-wide AI policy. /li
/ul
p strong What You’ll Bring /strong /p
ul
li strong Mid-Senior Experience: /strong Several years of experience in enablement, sales operations, or a related GTM function, with a track record of owning initiatives end-to-end. /li
li strong AI Solutions Experience: /strong Direct experience evaluating, piloting, or deploying AI tools or solutions in a business context, with a solid technical understanding of how they work and where they add value. Act as the field's primary advocate for AI tools (e.g., AI-assisted prospecting, call intelligence, forecasting copilots, RFP/proposal generation). /li
li strong Cross-Functional Fluency: /strong Proven ability to work closely with product and engineering teams, translating field needs into technical requirements and vice versa. /li
li strong Self-Sufficiency: /strong Comfortable operating with significant autonomy — able to define scope, structure ambiguous problems, and drive work forward without needing detailed direction. /li
li strong Organization Execution: /strong Strong project management instincts; able to manage multiple workstreams (roadmap, use cases, ops transformation, governance) in parallel without dropping details. /li
li strong Innovative Mindset: /strong A builder's orientation toward new technology — curious about what's possible, willing to experiment, and able to separate genuine opportunity from hype. /li
li strong Enablement/Sales Background: /strong Familiarity with field or sales enablement motions (onboarding, tool adoption, content, coaching) and how AI can realistically augment them. /li
li strong GitLab Values Alignment: /strong Ability to work in an all-remote, asynchronous environment, leaning heavily on transparency and collaboration as defined in the GitLab Handbook. /li
/ul
p strong About the team /strong /p
p The Enablement AI function is part of the CRO organization. Enablement is instrumental in helping GitLab grow at a more accelerated pace and achieve our ambitious revenue targets. The enablement organization comprises enablement leads serving the CRO business functions, a centralized content group, AI tech resources, and an operations team. /p
h4 strong How GitLab will support you /strong /h4
ul
li a href= https://about.gitlab.com/handbook/total-rewards/benefits/general-and-entity-benefits/ target= _blank Benefits to support your health, finances, and well-being /a /li
li a href= https://handbook.gitlab.com/handbook/people-group/paid-time-off/ target= _blank Flexible Paid Time Off /a /li
li a href= https://about.gitlab.com/company/culture/inclusion/erg-guide/#:~:text=Definition%20of%20the%20TMRG%20%2D%20Team%20Member%20Resource%20Groups,-TMRGs%20are%20voluntary text=The%20purpose%20for%20this%20type,developing%20the%20sense%20of%20belonging. target= _blank Team Member Resource Groups /a /li
li a href= https://handbook.gitlab.com/handbook/total-rewards/stock-options/ target= _blank Equity Compensation Employee Stock Purchase Plan /a /li
li a href= https://handbook.gitlab.com/handbook/people-group/learning-and-development/growth-and-development/ target= _blank Growth and Development Fund /a /li
li a href= https://about.gitlab.com/handbook/total-rewards/benefits/general-and-entity-benefits/#parental-leave target= _blank Parental leave /a /li
li a href= https://handbook.gitlab.com/handbook/finance/expenses/#equipment target= _blank Home office /a support /li
/ul
p Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from a href= https://about.gitlab.com/company/culture/inclusion/#examples-of-select-underrepresented-groups underrepresented groups /a are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application. /p div class= content-pay-transparency div class= pay-input div class= description p em The base salary range for this role’s listed level is currently for residents of the United States only. This range is intended to reflect the role's base salary rate in locations throughout the US. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, alignment with market data, and geographic location. The base salary range does not include any bonuses, equity, or benefits. See more information on our a class= waffle-rich-text-link href= https://about.gitlab.com/handbook/total-rewards/benefits/general-and-entity-benefits/ data-sheets-formula-bar-text-link= https://bit.ly/GLBeneUS data-sheets-formula-bar-text-style= font-size:12px;color:#1155cc;font-weight:normal;text-decoration:underline;font-family:''Arial'';font-style:normal;text-decoration-skip-ink:none; benefits /a span data-sheets-formula-bar-text-style= font-size:12px;color:#000000;font-weight:normal;text-decoration:none;font-family:'Arial';font-style:normal;text-decoration-skip-ink:none; and /span a class= waffle-rich-text-link href= https://about.gitlab.com/handbook/stock-options/ data-sheets-formula-bar-text-link= https://bit.ly/GLequity data-sheets-formula-bar-text-style= font-size:12px;color:#1155cc;font-weight:normal;text-decoration:underline;font-family:''Arial'';font-style:normal;text-decoration-skip-ink:none; equity /a . Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary. /em /p /div div class= title United States Salary Range /div div class= pay-range span $139,200 /span span class= divider /span span $235,200 USD /span /div /div /div div class= content-conclusion h4 strong How GitLab Supports Full-Time Employees /strong /h4
ul
li a href= https://about.gitlab.com/handbook/total-rewards/benefits/general-and-entity-benefits/ Benefits to support your health, finances, and well-being /a /li
li a href= https://handbook.gitlab.com/handbook/people-group/time-off-and-absence/time-off-types/#flexible-paid-time-off-pto Flexible Paid Time Off /a /li
li a href= https://handbook.gitlab.com/handbook/company/culture/inclusion/tmrg-tmag/ Team Member Resource Groups /a /li
li a href= https://handbook.gitlab.com/handbook/total-rewards/stock-options/ Equity Compensation Employee Stock Purchase Plan /a /li
li a href= https://handbook.gitlab.com/handbook/people-group/learning-and-development/growth-and-development/ Growth and Development Fund /a /li
li a href= https://about.gitlab.com/handbook/total-rewards/benefits/general-and-entity-benefits/#parental-leave Parental Leave /a /li
/ul
p Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from a href= https://about.gitlab.com/company/culture/inclusion/#examples-of-select-underrepresented-groups underrepresented groups /a are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application. /p
hr
p strong Country Hiring Guidelines: /strong GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process. /p
p strong Privacy Policy: /strong Please review our a href= https://handbook.gitlab.com/handbook/hiring/candidate-faq/recruitment-privacy-policy/ target= _blank Recruitment Privacy Policy. /a Your privacy is important to us. /p
p GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See also a href= https://about.gitlab.com/handbook/people-policies/inc-usa/#equal-employment-opportunity-policy target= _blank GitLab’s EEO Policy /a and a href= https://about.gitlab.com/handbook/labor-and-employment-notices/#eeoc-us-equal-employment-opportunity-commission-notices target= _blank EEO is the Law /a . If you have a disability or special need that requires a href= https://about.gitlab.com/handbook/people-policies/inc-usa/#reasonable-accommodation target= _blank accommodation /a , please let us know during the a href= https://about.gitlab.com/handbook/hiring/interviewing/#adjustments-to-our-interview-process target= _blank recruiting process /a . /p /div